4 Keys to a Successful Incentives Promo

Author: Frank Bertalli  /  Category: Tips and Tricks

So what are your plans for 2012? Are you going to sit on your hands and wait for the economic winds to start blowing your direction again or are you going to get out front with a renewed push to make the most of whatever comes your way regardless of what the economy does? When you think about it, this is a stupid question isn’t it! Of course you are going to be proactive…

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The Phone Is Ringing Again

Author: Frank Bertalli  /  Category: Tips and Tricks

Advertising and marketing are driven by fear of loss. Over the last several years businesses haven’t had to promote because their competitors weren’t promoting either but I think this year that will change and this is a great thing for the Incentive Premiums business.

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3 reasons I’m Convinced the Recession is Over

Author: Frank Bertalli  /  Category: Tips and Tricks

I know some people love Chicken Little and see every sign as one that points to the end but I just prefer to look at my glass as half full with the potential for filling more and more until is spills over. I’ve got a lot of work to do to fulfill my predictions not to mention pleasing all the people depending on me so I have to stay motivated. Never the less, I can’t even begin to consider a scenario where things don’t always have the potential to get better, but for all of you who still don’t believe that there are good times just ahead, I do have some evidence to consider.

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