Incentive Premiums by ETTSI

So what are your plans for 2012? Are you going to sit on your hands and wait for the economic winds to start blowing your direction again or are you going to get out front with a renewed push to make the most of whatever comes your way regardless of what the economy does? When you think about it, this is a stupid question isn’t it! Of course you are going to be proactive…

It’s “Cyber Monday” and the retail reporters are predicting a 20% increase in internet sales over last year. “Black Friday” was up 7% and everybody is confident that this holiday shopping season will rake in the greatest number of dollars ever. But what has been going on for the last 11 months? Why is it that retailers will suddenly start to advertise, promote, and market again after hibernating all year? Why now? Is it just because they can’t wait any longer? Is it because they think that people are finally ready to buy? I don’t think so.

I’m always looking out for the next new thing because that will probably have something to do with MY next new thing.