“You know, I can’t afford to lose one person from my team right now but, what scares me more, I can’t imagine trying to find a replacement that can do all the things they can now do. I’d probably have to hire 3 people to get the skills of just one!”
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Once that contracts ends you are subject to your competitor’s pitches and coupons and all the other things that they’ll do to get your customers to hire them instead of you. Typically, non-renewal cost you at least 18% to 25% per year and more if you have to replace the customer because they moved on to your competitor.
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I’ve been in the Incentive Premiums business for over 18 years now. Over that time I’ve come up with a lot of ideas and had a lot of things suggested to me. Heck, I’ll be honest! I’ve even knocked off a few of my competitor’s ideas too! I know what worked before, what no longer works like that anymore, and what you can expect from these “best practices” of the day you hear about.
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